You are in the official 2008-2009 General Catalog
for California State University, Fresno.
You are in the official 2008-2009 General Catalog
for California State University, Fresno.
COURSES
ENTR 81. Introduction to Entrepreneurship (3)
Develops an understanding of the complex tasks faced by individuals engaged
in entrepreneurial activities. Identifies the methods for developing a business
idea, the process of starting a business, how to acquire resources, and
the key parts of a business plan.
ENTR 151. Opportunity Assessment (3)
Prerequisite: ENTR 81. Presents tools and techniques for evaluation and
assessment of opportunities for new businesses. Evaluates idea assessment,
market and competitive analysis, trends, distribution systems, and customer
needs to determine if launching a business is feasible. Assessments are
made across industries, including retail, manufacturing, distribution, services,
and technology. Provides the foundation for writing a business plan.
ENTR 153. Business Plan Writing (3)
Prerequisites: ENTR 81, 151; MGT 110. This course is designed to provide
the student with both (1) an understanding of what is required to start
a new firm and (2) the skills needed to write a business plan that will
meet the standards for funding by an investor or financial institution.
ENTR 155. Managing the New Venture (3)
Prerequisites: ENTR 81 and 153. Special problems of small businesses: initiation,
financing, operations. Class projects: studying local business operations;
preparing business plans and financial requests.
ENTR 157. New Venture Laboratory (3)
Prerequisite: ENTR 155. Students develop a business idea that results in
a business plan. In a laboratory setting, students interact with entrepreneurs,
suppliers, customers, and experts in order to create a new venture that
may become viable.
ENTR 161. Urban Entrepreneurship (3)
Prerequisite: ENTR 81. Examines urban environments and their own special
planning, psychology, economics, design, and politics. Develops different
skill set required for the entrepreneur. Students will participate in urban
space, identify opportunities, and develop projects that may lead to successful
launches of new enterprises. Presentation of a business concept for urban
space concludes the course. (Formerly INOV 191T)
ENTR 163. Social Entrepreneurship (3)
Prerequisite: ENTR 81. Explores current thoughts and trends in the emerging
field of social entrepreneurship. Looks at examples of successful and not-so-successful
social entrepreneur organizations. Students develop business plans for a
new social enterprise. Guest lectures and site visits. (Formerly INOV 191T)
ENTR 165. Corporate Entrepreneurship (3)
Prerequisite: ENTR 81. Covers entrepreneurship in established companies,
or intrapreneurship. Addresses the emerging theories and practices of entrepreneurship
and applies them to a corporate setting. Presents issues of how to establish
corporate entrepreneurial vision, strategy, and direction. Students discuss
methods for relating intrapreneurship to other functions such as human resource
management, new product development, research and development, and corporate
venturing.
ENTR 167. Franchising (3)
Prerequisite: ENTR 153 or permission of instructor. Students examine franchising
from both the franchisor and franchisee perspectives. Topics include the
evaluation of franchising opportunities; legal concerns of franchising;
the development of appropriate franchising strategies; and the successful
planning, implementation, and launching of franchise networks and franchised
outlets. (Formerly ENTR 189T)
ENTR 169. Family Business Management (3)
Prerequisite: ENTR 81. Addresses aspects of managing an established family
business (on a day-to-day basis) and planning for succession to the next
generation.
ENTR 189T. Topics in Entrepreneurship (1-3; max total 9 if no topic
repeated)
Studies in entrepreneurship, business plan writing, and problems in small
business management.
ENTR 190. Independent Study (1-3; max total 6 if no topic repeated)
See Academic Placement -- Independent
Study. Approved for RP grading.
ENTR 195. Internship (3; max total 6)
Prerequisites: permission of internship coordinator. Requires 150 hours
of work at a pre-qualified, academically related work station (business,
government, or nonprofit agency). Reflective journal, final report, and
work station evaluation. Prior department approval is required for course
substitutions. Only one internship may count toward option requirements.
CR/NC grading only.
Human Resource Management (HRM)
HRM 150. Administration of Personnel (3)
Prerequisites: MGT 104 and 106 or 110, and BA 105W or ENGL 160W (may be
taken concurrently). Composition of labor force; acquisition and utilization
of human resources; recruitment; selection; performance appraisal; motivation;
compensation; communications; social issues and government influence. Individual
and group projects; written and oral reports.
HRM 152. Labor Relations and Collective Bargaining (3)
Prerequisites: HRM 150 and BA 105W or ENGL 160W. Relations between employers
and organized employee groups; organization, election, and certification
procedures; techniques of collective bargaining; labor agreements; grievance
handling; settlement of industrial disputes. Class discussion, student presentations.
HRM 153. The Staffing of Organizations (3)
Prerequisites: HRM 150 and BA 105W or ENGL 160W. In-depth study of major
staffing issues such as recruitment and selection of employees. Emphasis
on practical application of issues for future managers and HRM professionals.
Group projects, class discussion, guest lecturers, and experimental exercises.
F
HRM 154. Compensation Administration (3)
Prerequisite: HRM 150 and BA 105W or ENGL 160W. Analysis of compensation
programs for organizations. Special attention given to job evaluation programs,
motivation-to-work theory, micro and macro forces influencing compensation
decisions. Case analysis; individual and group reports. S
HRM 157. Legal Aspects of Human Resource Management (3)
Prerequisites: HRM 150 and BA 105W or ENGL 160W. Survey of law related to
employment, including discrimination, wrongful discharge, safety and health
requirements, and other government regulations. Attention given to prevention
and resolution of legal complaints and to emerging public policy issues.
Oral presentations, discussions.
HRM 159. Seminar in Human Resource Management (3)
Prerequisites: last-semester senior status; HRM 150, BA 105W or ENGL 160W,
and completion of at least three of the following classes: HRM 152, 153,
154, 157. Integration of human resource management knowledge. Case analysis
and discussion. Students will be required to take the PHR certification
exam and to independently pay a mandatory test fee.
HRM 189T. Topics in Human Resource Management (1-3; max total 9 if
no topic repeated)
Prerequisite: senior standing. Studies in personnel and labor relations,
recruitment, selection, retention, compensation, employment law, and business
ethics.
HRM 190. Independent Study (1-3; max total 6)
See Academic Placement - Independent
Study. Approved for RP grading.
HRM 195. Internship (3; max total 6)
Prerequisite: permission of internship coordinator. Requires 150 hours of
work at a pre-qualified, academically-related work station (business, government
or nonprofit agency). Reflective journal, final report, and work station
evaluation. As a course substitution, prior department approval is required.
Only one internship may count toward option requirements. CR/NC grading
only.
HRM 200 Series Courses
Graduate courses are listed under Business --
Graduate Program.
Management (MGT)
MGT 60. Women in Business (3)
Explores opportunities and challenges facing women at work. Examines myths
and realities of women's work experience from various perspectives including
leadership, power, work-family issues, diversity, communication, workplace
sexuality, and management styles. Lecture, discussion, guest speakers.
MGT 104. Administrative Principles of Management (3)
Prerequisite: BA 105W or ENGL 160W (may be taken concurrently). Not open
to students with credit in MGT 110. Focus on planning techniques, organization
theory, and ethical control processes in domestic and international business.
Case analysis, management simulations, and written projects.
MGT 106. Behavioral Principles of Management (3)
Prerequisite: BA 105W or ENGL 160W (may be taken concurrently). Not open
to students with credit in MGT 110. Focus upon the human dimensions and
interpersonal skills of management, including motivation, job design, leadership,
conflict, communication networks, and organizational change. Case analysis,
written projects, small group exercises, and development of communication
and interpersonal skills.
MGT 110. Administration and Organizational Behavior (6)
Prerequisite: BA 105W or ENGL 160W (may be taken concurrently). Not open
to students with credit in MGT 104 or MGT 106. Development of management
skills with emphasis on organization, communication networks, leadership,
reward systems, conflict management, change, ethics, and stress. Case analysis,
written projects, small group exercises.
MGT 124. Production/Operations Management (4)
Prerequisites: DS 123 (may be taken concurrently); BA 105W or ENGL 160W;
MGT 104 or 110. Production/operations systems and problems in manufacturing
and service organizations, including product development and process selection;
facility location and design; operations planning and control; materials
handling; inventory and quality control; project management. Lecture discussion;
computer simulation.
MGT 126. Total Quality Management (3)
Prerequisites: MGT 104 and 106 or 110, or permission of instructor. Examination
and analysis of the process and content issues involved in implementing
TQM; general systems theory; managing change; quality improvement teams;
problem solving processes. Lecture, discussion, case analysis, guest speakers,
field trips.
MGT 127. Contemporary Leadership (3)
Prerequisites: MGT 104 and 106 or 110 and BA 105W or ENGL 160W (may be taken
concurrently). Individual and team leadership development. Leadership potential
assessment, contemporary leadership theories, and oral and written communications
skill development. Guest speakers, experiential exercises, and case studies.
MGT 131. International Management (3)
Prerequisites: MGT 104 and 106, or 110. A review of the unique issues, problems,
and challenges of managing enterprises in an international environment.
Comparative analysis of management styles and cultures, managerial processes
and strategy formulation. Focuses on American, European, and Japanese enterprises.
Seminar discussion and cases.
MGT 133. Managing Nonprofit Organizations (3)
Prerequisites: MGT 104 and 106, or 110. Examination and analysis of the
critical features of nonprofit organizations. Topics include board selection,
needs assessment, grant writing, issues analysis, managing volunteers, service
delivery systems, liaison functions, fund raising, and strategic planning.
Lecture, case studies, field experience, and research.
MGT 152. E-Business Enabled Supply Chain Management (3)
Prerequisites: MGT 124 or MKTG 90. Supply chain dynamics, interrelationships,
and evolution; e-sourcing and e-procurement; supply chain logistics management;
intra/inter enterprise optimization; collaborative material and distribution
requirements, planning, and control; global considerations; computer/Internet
applications of supply chain management.
MGT 158. Project Management (3)
(See IS 186.)
MGT 180. Seminar in Management Theory and Organization Design (3)
Prerequisites: MGT 104 and 106 or 110 and BA 105W or ENGL 160W (may be taken
concurrently). Organizations as open systems functioning in the external
environment; organization development as a planned intervention emphasizing
effective implementation of system changes, integrating mechanisms in response
to perceived contingencies; and strategic issues of organizational life
cycles.
MGT 182S. Seminar in Applied Management Techniques (3)
Prerequisites: MGT 104 and 106 or 110 and BA 105W or ENGL 160W. Implementation
of management strategy in the human context of organizations; the organizational
context which shapes behavior; climate and culture as an organization-wide
process; and change, power, and conflict in the organization as a systematic
entity. Experiential exercises, personal reflection, case analyses, and
a community service learning experience will be utilized to enhance the
application of course theory. (Formerly MGT 182)
MGT 187. Seminar in Strategic Management (3)
Prerequisites: last-semester senior, completion of CSB core requirements
and BA 105W or ENGL 160W. Focuses on strategic management, industry analysis,
global competitive environment, formulation and implementation of strategy,
ethical issues, mergers and acquisitions, and management of strategic alliances.
Case analysis/computer simulations included.
MGT 189T. Topics in Management (1-3; max total 9 if no topic repeated)
Prerequisite: senior standing. Studies in management, organizational theory,
organizational behavior, production, transportation, business administration,
special management and organizational problems.
MGT 190. Independent Study (1-3; max total 6)
See Academic Placement - Independent
Study. Approved for RP grading.
MGT 195. Internship (3; max total 6)
Prerequisite: permission of internship coordinator. Requires 150 hours of
work at a pre-qualified, academically-related work station (business, government
or nonprofit agency). Reflective journal, final report, and work station
evaluation. Prior department approval is required for course substitutions.
Only one internship may count toward option requirements. CR/NC grading
only.
MGT 200 Series Courses
Graduate courses are listed under Business --
Graduate Program.
Management
Degrees